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Use Lanyards to Promote Your Business

Looking for something to promote your business effectively and at the same time spend less? Why not consider using lanyards?

A company looking for an item to serve as a promotional product should make sure that they make an informed decision before making a final selection. The company should base their option on a number of criteria, and not only on the price of the item. Here are some of the factors which every company should consider when choosing:

How Long a Lanyard Will Last?

A lanyard can last for several years, as compared to pens that may run out or powered gadgets which have small batteries.


print lanyardsPromotional items, such as coffee cups are fragile. This means that these items could be damaged during handling or shipping. Also, these types of items might break easily if the intended recipient was not able to handle it properly. On the other hand, there is less chances for a cord to get damaged.


How visible will your promotional item be? The primary objective of any brand is to be seen by many consumers as possible. A lanyard is worn around the person’s neck, which makes it a very visible item. As compared to a pen or pencil, which could end up in the person’s drawer or desk.


This is a major concern for small companies since they don’t have enough space to store the promotional items. Glasses, baseball caps and cups need more space as compared to cords.

Thousands of lanyards can fit into a very small amount of space. Also, the cords do not have any added requirements. They can be stocked in areas which get either cold or hot. Another fact to consider is that the cords can be stocked indefinitely without having any ill effects.

Appeal to the Users

The lanyard is a product which can be used by anyone. It is not meant only for a specific item. Also, it is an item which can be utilized by the young and old alike.


In order for the promotional item to be effective, it should be customizable. This means that the company can print their name and logo on the item. But, in the case of the lanyards, it means far, far more. The lanyards can be customized completely. Any company which plans to make cords can choose the materials which will be utilized, the attachment, and the method of printing. Also, the buyer can have his logo, contact information and name on the cord.


Pencils, pens and similar items have only one function. And, even if the lanyard is simple, it can be used in several different ways. It can be utilized to carry and display ID, hold a person’s fishing gear, carry a beverage or be utilized as part of the personal safety protection system. Also, it can be personalized to carry and hold more than one item at one time.


Basically, the cost is going to play an important part in any company’s decision. One of the most reasonably priced items used in promoting your product is the lanyard. Cords can be bought for about a dollar for every unit. The cost of the unit could be further reduced by the buyer by making a bulk order.

The above mentioned factors are only some of the many reasons why lanyards are the best option for a promotional item. If you check online, you will find more reasons why. Having an effective promotional item can help increase your sales significantly. So, the next you need something to promote your new or existing product consider using a lanyard.

Author Bio:
Lanyards are the best option for a promotional item. If you check online visit : wholesalelanyards.